At Selfridges on Oxford Street, the Ted Baker creative window team designed a window for the release of the Fox movie, The Greatest Showman. The circus themed display includes an intricate metal backdrop, which was sprayed soft gold. Sumptuous red velvet drapes frame the window.
Product sits on the seats of gold unicycles with animated neon lit wheels, which balance on a tightrope across the window. Round illuminated circus plinths work perfectly to showcase the bags.
The windows were designed in collaboration with Hello Flamingo. Photography: Melvyn Vincent
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